PEDS Crew — Logo System
An underwater mascot badge for PEDS Crew.
Design overview
A circular PEDS Crew identity featuring a spotted, snorkel-wearing mascot, underwater details and a surrounding institutional name ring.
Visual approach
The illustrated character is framed by seaweed, bubbles and a circular border. PEDS Crew leads the hierarchy across the top, with the hospital name around the lower edge. Full-color, blue-and-white and gray treatments keep the character and badge structure consistent.
Project scope
Logo Design / Graphic Design.
Identity and application
The PEDS Crew identity brings its symbol, lettering and contrast treatments into one connected visual system. The full artwork allows the proportions of the mark and the smaller supporting details to be considered together. Each version retains the same central design language, helping the name remain identifiable as the background or placement changes. This project focuses on logo design and brand identity, with any presentation mockups serving to illustrate scale and context.
