Vansauwa’s Tacos & Vegan Eats — Logo Design
A lively food-brand logo combining a taco illustration, scattered ingredients and a large script wordmark.
Instagram archive · 2018
Project overview
A lively food-brand logo combining a taco illustration, scattered ingredients and a large script wordmark.
Visual direction
The circular red-and-yellow badge creates a warm foundation for the green Vansauwa’s name. Vegetables extend upward from the taco, giving the emblem a lively silhouette and connecting the visual idea to the menu category.
Design in context
The curved “Tacos and Vegan Eats” descriptor completes the badge and helps the illustrated mark communicate its food offering at a glance.
Logo design and visual identity
The identity is presented through its central mark, supporting typography and contrast treatments. These elements establish the visual hierarchy: the symbol creates recognition, the name identifies the brand, and the smaller descriptor supplies context. Viewing the artwork together makes it possible to assess the logo’s proportions and personality as a complete brand identity. The presentation keeps the design visible at its original aspect ratio so the details of the lettering and illustration can be appreciated.
